Apex Urgent Clinic Case Study
How we helped USA based urgent clinic website to get more appointments
Before Our Work
After Our Work
What we did
We took over the site in December 2022. Here’s what was done as a part of our early measures:
We redesigned the website and created location based pages- Set up Google Analytics, Google Tag Manager and Google Search Console
- Did keyword research based on user intent
- Updated the blogs with relevant content
- Competitor analysis to identify Keyword and content gap
- High Quality Content based on user intent
- Optimized Page speed
- Improved Website Crawlability and Indexability
- Fixed 404 broken Links
- Setup permanent redirects to 404 pages
- Optimized sitemap and robots.txt file
- Optimized Alt tags
- Internal linking to relevant pages with descriptive Anchor text
- Setup Events and conversions to track performance
Results
- 236% Increase in Clicks
- 156% Increase in Impressions
- 165% Increase in clicks for Home Page
- 200% increase in Appointments
